2023 witnessed rapid changes in consumer habits and technological innovations. Among the most sold and beloved products of the year were smart home devices.

2023 witnessed rapid changes in consumer habits and technological innovations. Among the most sold and beloved products of the year were smart home devices. Home automation systems, security cameras, smart thermostats, and voice assistants garnered significant demand, aiming to make users' living spaces more efficient and secure. Features such as remote access and voice controls particularly increased consumer interest in these products.

Another popular trend was portable technology products. Smartphones, tablets, laptops, and smartwatches continued to attract consumers with their constantly evolving features and sleeker designs. Especially with the wider spread of 5G technology, devices providing high-speed internet access saw significant demand.

In 2023, sustainability and eco-friendly products also garnered significant interest. Electric vehicles, products made from recycled materials, and energy-efficient devices were among the preferences of environmentally conscious consumers. With companies and brands emphasizing their sustainability efforts, sales of these products increased significantly.

Finally, digital content platforms for entertainment and education also experienced a major surge in 2023. Video games, streaming services, e-books, and digital course content became popular among consumers spending more time at home. The provision of various digital content for both entertainment and learning purposes expanded the user base of these platforms and increased their revenues.